What Drives Rob Robertson?

Why do I get out of bed in the morning?

My driving purpose is to help make life easier due to the inner struggles I have had. I love to help people understand the energy-creating ‘flow,’ which is a peak-performance state when we are constantly at our best in life, sport, and business. Often this helps clients move from self-doubt and a stressed state of no time and overwhelm to high productivity and a feeling of complete trust with true inner freedom. ‘Flow’ is to be ‘in the zone’ when life, sport, and business become easy due to empowered self-trust, living a more rewarding, high-productivity, passionate, and successful life.

Why that Why?

Having grown up with massive self-doubt, which was covered up with positive thinking, it was always sport that was the barometer of my mental strength or lack of it! I often found in business that I could ‘fake it till you make it,’ yet I would see a notable drop in performance under pressure in sport. As a result, I am driven to help others avoid those struggles, using the tools I have used to build vastly greater mental and emotional strength and resistance. To now achieve higher productivity in leadership, sport, and business, to feel good about who I am—finally building healthy self-esteem. Hence I get very excited about how technology, mental skills, and Emotional Fitness have helped me progress in my business and sports results. While they are both a work in progress, I am not claiming to know all the answers; I can share what has worked for me and what excites me, helping others get free from the mental struggles I have had.


Using the 1pageplan tools, we define each client’s purpose and vision. Then the strategy and actions to fulfil this purpose and vision. This may be gaining greater awareness about the interplay and power of their head and heart, building better balance and self-belief, and unlocking more passion and success ‘flow.

When this work is with a corporate or sports team,  we use the  1pageplan tools so that each person can collaborate and share their intentions and goals with the team in the cloud. Shared the non-personal aspects of their dreams which they are OK to share with the team. Helping build a shared focus with more supportive self-responsibility and teamwork. With all the goals shared, the last part is tracking the results in the 1pageplans for natural self-accountability with all the team able to view the team results. They are supported by the right technology tools to enhance time management and collaboration, enabling a culture of high-productivity.


Clients are supported via executive coaching, training in person or online, facilitation, or by using Rob as a mentor. Success and the desired outcomes vary greatly for each client, yet often the outcome is greater trust, both internal trust of self, and in leadership, by building a team culture of greater responsibility and trust. This is much more than emotional intelligence, it is Emotional Fitness, an internal knowing, an inner trust of self. This is part of my work as the Founder and CEO of the Unboxed Operating System, empowering people to feel good about work from a team culture of greater unity, coherence, and trust.


The following video, Simon Sinek’s TED talk, and his book Start with Why, have both had a massive impact on my work. They are a significant inspiration that has helped shape my work and my purpose along my journey of self-understanding and expression. I have used his theory and extended it to goal setting for teams with a purpose, using the 1pagedplans.

What Our Clients Say

Below are some client comments after working with Rob Robertson.

“Rob provides his clients support and encouragement to get clarity on their goals and intentions, and then delivers strategies to help make them happen. He goes above and beyond to ensure his clients succeed! Highly recommended.”

Anne Boswell

Director, Brightspark Communications

“While seeking help on gaining clarity around the type of leader and role model I should focus on becoming, I hired Rob to coach me through reaching the next level in my career.

He worked with enthusiastic energy, while constantly demonstrating his expert knowledge in both personal and business professional development. I stepped up in both areas of my life and he succeeded in teaching me the highly effective habits of successful people. I still use these in my daily life today.

I would recommend Rob to anyone who is looking to step up and step out and needs a strong and confident guide to light the way. ”

Jason Liddiard

CEO, HubStar

“Rob offered his valuable to time to assist me with strategic thinking around my personal management of business challenges. His style is very easy going and non-judgemental and he provides some useful tools for narrowing your focus on key issues. Leadership can be tough at times and there can be big expectations on personal performance which flows into team performance. Ultimately the answers are often within yourself and Rob can help you draw these out.”

Nick Yates

CEO, Switch Utilities

Rob has an innate ability to extract what is in your head, put it down on paper and get it to make sense in a way that is motivating and inspiring. The processes that Rob provided us with provided clarity for us and our team. We hope to work with Rob again in the future.”

Brady Williams

Managing Director, Active Building Management